Creativity has always been part of how I work.
Where it started.
I started by designing stationery, experimenting with layouts, colors, and the little details that make something feel personal. That interest eventually grew into a stationery business and a deeper love for graphic design.
Building businesses.
Before ISA Studios, I built three small businesses, including stationery and personal assistant services. Each taught me how to understand people’s needs, stay organized, and turn an idea into something tangible. But I kept coming back to the same part: creating the visuals, editing content, and shaping how a business presents itself.
Behind the post.
I’ve always loved the side of social media you don’t usually see—the planning, the editing, and the creative decisions behind a finished post. Over time, I realized those weren’t just tasks I enjoyed doing for my own businesses. They were the work I wanted to focus on.

